Seeking Greatness

Illustration by Adi Goodrich

For the 2014 Winter X Games, Target wanted to bring a highly visible public experience to the city of Aspen, as well as introduce Greatland, a new American-made apparel collection, to the Winter X crowd. As a result Phillip Clark asked me to join in on a rad lineup of artists for a group exhibition. I made this trophy illustration and it now resides in the permanent Target art collection.