Adi Goodrich is a Los Angeles based Set Designer & Photographer.

Adi Goodrich is a Los Angeles-based artist and designer best known for her colorful, iconic images and graphic set designs. Her work encourages the viewer to look further into commercial imagery to see the craftsmanship and historical reference that is prevalent throughout. Attending The School of the Art Institute of Chicago and La Sorbonne in Paris, Goodrich's work is inspired by the history of art, architecture and design.

Goodrich's portfolio is comprised of a range of multi-media work, including large-scale set design for advertising and film, site-specific murals, tour visuals for musical performances, photography, sculptures, and homewares.


  • Apple
  • Lyft
  • Target
  • Google
  • Amazon
  • Adidas
  • Ace Hotel
  • Bloomberg Businessweek
  • Facebook
  • Fleet Foxes
  • Fruit of the Loom
  • TOMS
  • Good Magazine
  • Headspace
  • HP
  • Mowtown Records
  • Native Shoes
  • Paper Magazine
  • Sagmeister & Walsh
  • Sony
  • Uber
  • Wieden + Kennedy
  • Dropbox
  • Zen Desk
  • Columbia University
  • Purdue University
  • UC Irvine
  • Etc.

Adi is half of Sing-Sing in Los Angeles, California.

When two heads are better than one, Adi and Sean Pecknold collaborate on commerical + editorial photography, commercial directing, animations, children's books, interiors, and films.



This website was built by and designed by Tatiana Gancedo